When embarking on a web project, I make it a priority to comprehend the client's ultimate objective. Whether they seek to drive conversions, or offer informative content, I aim to understand their primary goal. Every project kicks off with meticulous planning and a thorough analysis of their competitors. I ask a multitude of questions and carefully consider the key features they wish to integrate. As the project progresses, I also prioritize SEO to ensure the website gains visibility and doesn't get lost in the search engine results pages.